The off-season is here, but don’t let that slow you down. This is the perfect time to maximize your business’s visibility and credibility by getting your weddings featured in top publications. Getting published is a powerful way to attract new clients, enhance your reputation, and stand out in a competitive market—all without stepping away from the comfort of your office.

In this guide, I’ll walk you through the proven process I use to help my clients get published, and it’s yours to implement right now. Ready to boost your business with strategic features? Let’s dive in!

Why Getting Your Wedding Featured Matters

So, why is getting your wedding featured so important right now? During the slower months, when the calendar has fewer weddings, focus on putting your work in front of more eyes. Publishing your weddings keeps you top-of-mind for future clients who are just starting their wedding planning journey.

Let’s be real: securing a feature in a big-name blog or magazine gives your credibility a major boost. It builds your reputation, positions you as an industry expert, and draws in new clients who can’t wait to book you after seeing your work.

With fewer weddings on your plate, now is the ideal time to shift gears and invest energy into getting your wedding featured. Trust me, the payoff will be worth it.

Common Mistakes to Avoid When Getting Your Wedding Featured

Alright, let’s talk about mistakes. A lot of wedding pros run into the same hiccups when submitting their work for publication, but the good news is, they’re easy to avoid!

One of the biggest mistakes? Submitting to the wrong publications. Every outlet has a specific style, and if your submission doesn’t align with it, it might get passed over—even if the work is stunning. So make sure to do a little research and choose the right place for your submission.

Another mistake? Submitting for the wrong season. Publications work on editorial calendars months in advance, so it’s essential to submit the right type of wedding for the right time of year. For instance, if you’re sending in a winter wedding but the publication is planning their summer features, it’s probably going to get skipped. Pay attention to the seasonality of your submission to increase your chances of getting your wedding featured.

Here are a few publication options you might want to consider:

• Style Me Pretty – Great for elegant, timeless weddings.
• Green Wedding Shoes – Perfect for couples who love boho, alternative vibes.
• Bridal Musings – Ideal for stylish, modern weddings with lots of personal details.
• The Knot – A big player in the wedding world, perfect for reaching a wide audience.
• Junebug Weddings – For couples looking for unique, artistic, and adventurous wedding ideas.
• Zion Brides – Perfect for adventurous couples who love destination or nature-inspired weddings.
• Equally Wed – A fantastic publication for LGBTQ+ weddings, highlighting love stories that celebrate diversity.

Another common pitfall? Not optimizing your images. Editors want high-quality, story-driven photos that reflect the couple’s personality and vibe. Sending in a batch of low-res or random images is a surefire way to miss out on getting your wedding featured. And, don’t forget to follow the publication’s guidelines (think deadlines, exclusivity rules, etc.).

I’ve built my process to avoid these exact mistakes and get results for my clients, and I’m here to share it with you!

How to Curate the Perfect Submission for Getting Your Wedding Featured

Okay, here’s the fun part—let’s dive into the process that I use to help clients get their weddings featured in top publications. You can totally copy this for your own submissions!

Step 1: Targeted Research

The first thing you want to do when aiming to get your wedding featured is research. You need to find publications that match the style of the wedding you’re submitting. For example, a modern, boho wedding might be better suited for Green Wedding Shoes than for a traditional magazine. Take some time to see what types of weddings each publication is showcasing and make a list of your best options.

Step 2: Curating the Perfect Submission

Now that you’ve got your target publications, it’s time to pull together the perfect submission. Editors are looking for more than just pretty pictures—they want a story! So, when submitting, choose the best photos that not only look gorgeous but also tell a cohesive story about the couple and their day. Getting your wedding featured is much easier when your submission has a flow and feels complete.

Step 3: Timely Submissions

Deadlines are no joke. Many publications have specific windows for submissions, especially in the off-season when they’re looking for fresh content. Make sure you’re keeping track of those deadlines and get your submission in early!

To make this process smoother, I recommend using a tracking system, like a spreadsheet, to stay organized. This way, you can track where and when you’ve submitted your work, along with the status of each submission. It’s a simple tool, but trust me—it can be a game-changer in keeping everything in order.

Another great tool? A well-crafted questionnaire for your clients. Gathering all the wedding details right after the event will make the submission process much easier. With the right questions, you can get all the info you need—from vendor details to special moments—so you’re not scrambling later when it’s time to submit. Want to see how this works? I’ve got templates for both the tracker and questionnaire that I use with my clients. Reach out if you’re interested in taking a peek!

Ready to Let Us Handle It?

I know getting your wedding featured can be a lot of work, and sometimes it’s easier to let an expert take care of it for you. That’s where my Publication Assistant service comes in. I handle the research, submission writing, gathering vendor approvals, and keeping track of deadlines, so you don’t have to worry about it. All you need to do is sit back and watch your work get published!

If you’re ready to take your business to the next level by getting your wedding featured, let’s chat about how I can help!

The off-season is the perfect time to focus on getting your wedding featured in top publications. Whether you use my step-by-step process to DIY it or let me handle it for you, now is the time to take action. Getting published can boost your visibility, build your credibility, and bring in future clients who are searching for inspiration during these quieter months.

So, are you ready to get published and make the most of your off-season? Let’s do this!
Want to make sure you’re on top of everything? Download our Publication Submission Tracker Spreadsheet, designed to help you keep track of your submissions like a pro.