Most marketing advice tells you what to do next — I'd rather figure out what's actually happening first.
A Freelance Marketing Strategist Who Starts With Why
The Marketing Framework I Use to Figure Things Out
Investigate. We start with the problem — what's happening, what's frustrating you, what you've already tried.
Research. I dig into your audience, competitors, content, or visibility — whatever the problem calls for.
Strategize. I connect what you're experiencing to what the research is telling us.
Recommend. You leave with a practical plan for what happens next.
You don't need to know what kind of marketing help you need. Start with what you already know about the problem.
Start with the problem,
not the service.
You don't need to know what kind of marketing help you need. Start with what you already know about the problem.
"Something isn't working in my marketing. I don't know what."
Traffic's fine, but inquiries aren't — and you can't quite tell why.
Your starting point → Marketing Diagnostic: I'll dig in and show you where things are actually breaking down.
HELP ME FIND WHAT'S WRONG
"I know what the problem is. I don't know how to solve it."
You already know what's wrong — you just need the plan.
Your starting point → Marketing Strategy & Planning: I'll research it and build the plan with you.
HELP ME BUILD THE PLAN
"I'm doing too much and need to know what's worth my time."
Whether you're doing it all yourself or already have help, you're still making every decision.
Your starting point → Marketing Strategy & Planning: I'll help you simplify what's worth keeping.
SIMPLIFY MY MARKETING
"I know what I'm launching. I need a plan for how to market it."
A book, an event, a grand opening — you know what's coming.
Your starting point → Campaign & Launch Strategy: I'll build the plan for how people find out.
HELP ME PLAN MY LAUNCH
I’m Cinthia Onines!
I'm the person behind Boda Bliss, and the one doing the research, asking the questions, and untangling the marketing problems people bring me.
My background spans marketing, business operations, events, and more than five years of running my own business. These days that curiosity takes me into marketing research, content strategy, customer journeys, campaign strategy, AI search visibility — wherever the problem needs a closer look.
Somewhere along the way, I noticed the part I loved most wasn't actually doing the marketing.
It was the figuring-it-out part.
Give me the messy problem, the half-formed idea, or the question you can't stop turning over, and there's a good chance I'll go down the research rabbit hole to find a clearer way forward.
Hey friend,
I want to know why before I tell you what.
Why Creatives Love Working with Boda Bliss
You're Not Starting from Scratch
I already understand the rhythm of creative work. You don't have to explain why some weeks you're fully booked and marketing disappears — I know. So whatever we build together is designed for the reality of your business, not some fantasy version.
You'll Always Know What's Happening
When you know exactly where to show up and why, there's no more guessing what to post next or hoping something sticks. You'll know what you're doing and why it's worth your time.
This Isn't Overwhelming
You're not getting a 50-page strategy document you'll never open again. I keep things simple enough that you can actually use it — no consultant required to translate it for you.
You'll See What's Actually Working
Not guessing. Not hoping. You'll be able to see what's bringing the right people, what content your ideal clients actually engage with, and where your time is worth spending.
I've worked with enough creative entrepreneurs to know that generic marketing advice doesn't fit. Every system I build is designed around how you actually work.
- Kate Lyness
She is incredibly organized and knows exactly how to turn ideas into actual systems. Everything from inquiries to follow-ups finally made sense, and I now have a clear process that supports my business instead of overwhelming it.
"Cinthia is AMAZING! If you’re struggling with your marketing feeling all over the place, hire her TODAY.
